Twitter yesterday announced that its self-service ads platform has been expanded from 33 countries to over 200 countries, including Nigeria and Kenya.

Launched over 2 years ago as an avenue for SMEs to effectively reach their target audience, the service has grown to over 100,000 active Twitter advertisers, in 15 languages.

With Twitter self-service ads, users can create ads based on specific keywords, usernames, devices and location. They can also track and analyse results in real-time. To get started with Twitter self-services ads, visit ads.twitter.com.