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EXCLUSIVE

Transsion takes Africa-grown phone empire to Hong Kong in new IPO bid  

This was revealed in a filing with the Shanghai Stock Exchange
Transsion Holdings
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  • Transsion Holdings, known for dominating Africa’s mobile market, is planning a second listing in Hong Kong.
  • The Chinese firm has built success on Africa-first features and brands like Tecno and Infinix.
  • The IPO could fund expansion into Asia, the Middle East, and Latin America.
  • This marks a strategic shift from African dominance to global growth ambitions.

After becoming a household name across Africa, the Chinese smartphone maker behind brands like Tecno, Infinix, and itel is readying for its next leap, this time, on the global investment stage.

Transsion Holdings is preparing for a secondary listing in Hong Kong, as revealed in a filing with the Shanghai Stock Exchange.

Founded in 2006 in Hong Kong and fully pivoting to Africa by 2008, Transsion carved out a significant share of the continent’s mobile phone market by closely listening to African consumer needs.

From phones with long battery life and dual-SIM capabilities to cameras calibrated for darker skin tones, Transsion’s locally tailored products outpaced global giants like Samsung and Huawei on the continent. By 2017, it had become Africa’s largest phone vendor.

Now, the company appears poised to parlay that regional dominance into global momentum. Transsion already trades publicly in mainland China, having listed on the Shanghai STAR Market in 2019.

A Hong Kong listing would bring it closer to international investors and provide access to a more liquid financial market. While the expected capital raise wasn’t disclosed, such a move typically signals broader ambitions beyond its African base.

The company’s filing notes that the proceeds from this new listing would support business expansion, brand building, and supply chain investments.

Transsion has already started laying the groundwork in markets like Southeast Asia, India, and the Middle East, where its affordable smartphones and keen sense for localisation are gaining traction.

However, its African legacy remains at the heart of its identity. Transsion’s first major factory outside China was established in Ethiopia in 2011. Its sales model thrives on deep partnerships with local distributors and an understanding of region-specific consumer habits.

That same playbook may be what it hopes to replicate globally—starting with this Hong Kong listing.

This latest step underscores a shift in how companies born from emerging markets are rewriting the global tech narrative. For African markets, it’s also a quiet nod to their role as proving grounds for innovation.

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