Grüezi,
Victoria from Techpoint here,
Here’s what I’ve got for you today:
- SARS is coming for online earners
- The founder helping you spend smarter
- Sun King expands to Ethiopia in ₦20B deal
SARS is coming for online earners
South Africa’s tax authority is tightening its grip on online income. The South African Revenue Service (SARS) says it’s ramping up efforts to track and tax people making money on the Internet, from influencers and freelancers to eCommerce sellers and crypto traders.
If you’re earning online and not declaring it, you could be at risk. SARS is expanding its data-gathering capabilities, working with platforms and using advanced analytics to spot undeclared income. In summary, the belief that online income is undetectable is no longer valid.
If you’re wondering why, the answer is because more Africans are earning outside traditional jobs, including side hustles, remote gigs, and content creation. For many, this income has gone unnoticed by the tax authorities. But enforcement like this could change how people earn, report, and even structure their online businesses. It also raises concerns about compliance burdens for small creators who may not fully understand tax rules.
How we got here: the rise of the digital economy has made it easier than ever to earn across borders, but harder for governments to track. SARS has been signalling for years that it wants a piece of that pie, especially as tax revenues come under pressure. With better tech and more partnerships, it’s now in a stronger position to act.
The bigger picture: this isn’t just a South African story. Around the world, tax authorities are waking up to the scale of online income, from YouTube earnings to crypto gains. What SARS is doing could set the tone for how other African countries approach taxing the Internet economy. For anyone earning money online, it is evident that the regulations are becoming more stringent.
The founder helping you spend smarter
Not every tech founder starts with a computer science or business degree. Some start with curiosity, a laptop, and a need to figure things out. For Amina Dennisa Asu-Beks, that journey began early. She was around nine or ten when she first touched a computer, thanks to lessons her dad enrolled her and her siblings in.
Victoria Fakiya – Senior Writer
Techpoint Digest
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Writing her first line of code wasn’t just exciting; it unlocked something. Technology became more than a tool; it became a way to express ideas and build things from scratch. From cyber cafés and Facebook to Wikipedia and later Notion, she leaned on whatever tools she could find to learn and grow.
But her path wasn’t exactly linear. Although she studied Educational Administration at the University of Calabar, her interests were elsewhere — business, systems, and how things worked behind the scenes. By 16, she was already working as a digital marketer, experimenting with Facebook ads long before it became mainstream. While school faded into the background, her real education happened online and on the job. By her third year, she dropped out, not out of failure, but because she had already built skills, income, and confidence.
That decision paid off. After moving to Lagos, she continued building her career across industries, landing roles based on what she could do, not what degree she held. Today, she’s the founder of Prizeless, an AI-powered shopping assistant helping users compare prices across eCommerce platforms and shop smarter. With thousands of users already, the startup is tackling a real pain point, from helping people stick to their budgets to rethinking how refunds should work in Nigeria’s often frustrating online shopping space.
At its core, Prizeless is about giving users more control, whether that’s finding the best deals or getting refunds faster when things go wrong. And for Asu-Beks, it’s just another example of what happens when curiosity meets execution. For more, check out Delight’s latest in After Hours.
Sun King expands to Ethiopia in ₦20B deal
Solar company Sun King is making a major move into Ethiopia. The off-grid energy provider has struck a deal worth about ₦20 billion (KSh 20 billion) to expand its solar operations into the country, targeting millions of households without reliable electricity.
Sun King is betting big on Ethiopia’s large, underserved market, where access to electricity remains uneven despite government efforts. Through this deal, the company will distribute affordable solar home systems, allowing households to pay in instalments, a model that has worked well in other African markets.
Energy access remains one of Africa’s biggest gaps, especially in rural areas. Moves like this could accelerate electrification, power small businesses, and improve everyday life, from lighting to phone charging. It also shows that private companies are stepping in where grid infrastructure is slow to reach.
Sun King has been expanding steadily across Africa, building a reputation with its pay-as-you-go solar model. With millions already served in countries like Kenya and Nigeria, Ethiopia, with its population of over 120 million, represents a natural next step for growth. Governments, too, are increasingly open to partnerships that help close the energy gap.
Africa’s off-grid solar market is heating up, with companies racing to capture new markets as demand rises. Ethiopia’s entry into that mix could unlock a new wave of competition and investment. For Sun King, this isn’t just expansion; it’s a long-term play in one of Africa’s largest untapped energy markets.
In case you missed it
- After years of trying, Moniepoint breaks into Kenya with Sumac acquisition
What I’m watching
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Opportunities
- Cognition is hiring a Developer Community Manager. Apply here.
- Bujeti is currently expanding operations and hiring across several roles. Apply here.
- Prenetics is hiring a remote Email Marketing Specialist. Apply here.
- InterviewReady is looking for a Software Developer, a Product Associate, and a Marketing Associate. Apply here.
- Flutterwave is recruiting for several roles. Apply here.
- Briter is hiring a Commercial Director, a Senior Research Associate, and an Insights and Market Intelligence Associate. Apply here.
- Opay is currently recruiting for these roles: Partnership Manager (Fintech Experience), Junior Accountant, Junior Product Manager (Research), and IT Manager.
- Oyster is looking to hire a Risk Analyst. Apply here.
- Circle is looking to hire a Lead Product Designer (Remote). Apply here.
- SafetyWing (YC W18) is hiring a Product Manager Intern (fully remote). Apply here.
- Paystack is hiring a Performance Marketing Specialist. Apply here.
- VOYA (visa travel tech startup) is hiring an Operations and Admin Director (fully remote). Apply here.
- MTN MoMo TechSpark Graduate Programme is open. Apply here.
- MAX is looking for interns. Apply here.
- McKinsey is hiring for several roles, including Junior and Senior roles. Apply here.
- Paystack is hiring a Business Development Partner. Apply here.
- Zenith Bank is recruiting a Junior Software Tester Quality Control. Apply here.
- UNICEF Abuja is looking for a National Consultant (Immunization Programme Monitoring and Evaluation). Apply here.
- Standard Chartered Bank is hiring an Executive Research Partner. Apply here.
- e-Tranzact is looking to hire a product marketing officer. Apply here.
- Bumpa is hiring for several roles, including Bumpa Expert Lead (Account Management) – Customer Success; Product Designer; and Mid-level Motion/Graphic Designer, Mid-level Full-stack Engineer (Commerce), and Senior Fullstack Engineer (Commerce). Apply here.
- ABDS 2026 will take place April 29–30, 2026, in Lagos, gathering founders, investors, developers, and policymakers shaping Africa’s blockchain and Web3 ecosystem. The summit focuses on industry insights, partnerships, and investment opportunities in one of the world’s fastest-growing crypto markets. Secure your pass or sponsorship here.
- Paga is hiring a Sales Manager. Apply here.
- Paga is hiring senior sales executives. Apply here.
- Paga is looking for sales executives. Apply here.
- Paga is recruiting Senior Key Account Managers. Apply here.
- Paga is hiring Account Managers. Apply here.
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- Moniepoint is hiring for over 100 roles. Apply here.
- Building a startup can feel isolating, but with Equity Merchants CommunityConnect? You can network with fellow founders, experts, and investors, gaining valuable insights and exclusive resources to help you grow your business. Click here to join.
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Have a productive week!
Victoria Fakiya for Techpoint Africa
