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50 trending products to sell in 2025 (backed by data & market trends)

A data-backed cheat sheet of 50 trending products to sell in 2025.
50 trending products to sell in 2025 (backed by data & market trends)
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Every year, I tell myself I won’t be surprised by another bizarre product going viral, and yet 2025 has already given us smart mirrors that recommend outfits, mushroom-based skincare, and pet hair vacuums with fan clubs. It’s wild out here, and I’m loving it, for the most part.  

While trends feel random, the data rarely lies. Tools like Google Trends, TikTok Shop analytics, and even Amazon Movers & Shakers list show us exactly what’s catching fire, before your competitors even notice the smoke. 

So instead of chasing gut feelings and second-hand trends, I pulled together this data-backed cheat sheet of 50 trending products you can sell in 2025. Whether you’re a solo dropshipper, growing an e-commerce brand, or just experimenting with a new side hustle, this list is designed to give you a genuine edge.

I’ve broken things down by category, from beauty and tech to wellness, home, and pets. Also, I included why each product is trending, who’s buying it, and where the hype is coming from. No fluff. Just stats, insights, and a few “why didn’t I think of that?” moments. 

PROMOTED

TL;DR: Key takeaways from this article

  • TikTok continues to drive product virality across beauty, gadgets, and lifestyle hacks.
  • Gen Z and Millennials are fueling most of the buying, especially for wellness and aesthetic upgrades.
  • Products that combine function and fun (like smart water bottles or skincare) are outperforming boring essentials. 
  • Amazon and TikTok Shop are the biggest launchpads, but Etsy and Instagram still matter for niche plays.
  • Eco-friendly, reusable, and health-boosting products are seeing steady, long-term growth.

How I picked these 50 trending products 

Not every viral moment translates into a winning product. So instead of chasing every glittery trend, I leaned on data that matters.

Here’s where I pulled insights from:

  • Google Trends to catch surges in interest before they peak.
  • Shopify marketplace reports, which show what people are building stores around.
  • TikTok Shop analytics. The short-form video-streaming platform is driving serious eCommerce dollars now.
  • Reddit threads, because r/BuyItForLife and r/Frugal are better than most trend forecasters.
  • Etsy growth charts. Niche doesn’t mean small.
  • Exploding Topics for spotting under-the-radar breakout products early.

What made the list? 

The products you’ll find here are ones with:

  • High search volume spikes are a strong sign of rising demand.
  • Viral engagement across social media.
  • Consistent sales momentum, not just one-off wins.
  • Signs of early adopter energy, the stuff trendsetters love before it hits the mainstream.

What I left out:

I skipped short-term fads (RIP adult fidget spinners) and oversaturated categories where everyone’s already fighting over crumbs.

50 trending products to sell in 2025

To make this list as useful as possible, I’ve grouped the 50 products into categories you can work with, no endless scrolling or mental sorting required.

You’ll find breakout products across these key areas:

  • Health and wellness.
  • Fashion.
  • Beauty and skincare.
  • Tech and gadgets.
  • Parenting and baby or child care.
  • Pet.
  • Home and outdoors.
  • Kitchen appliances.

Top trending health and wellness products

If you think wellness trends peaked at yoga mats and protein powders, 2025 has made it clear that we’re way past that. The health and wellness space is booming with demand, and it’s projected to continue. 

This niche was worth over $3.4 trillion in 2022, and it’s on track to reach $4.45 trillion by 2028. But beyond the numbers, what stands out is the shift toward holistic well-being. I’m not talking just fitness and immunity, but also mental clarity, biohacking, and stress relief. 

1. Toe spacers

  • Search volume: 60,500/month.
  • 5-year search growth: 261%.
  • Search intent: Commercial.
  • Price range: $1–$25.
  • Top countries: US, Australia, UK, Canada, India, Germany.
  • Main use case or benefit: Foot pain relief, toe realignment, balance improvement.
  • Ideal target audience: Runners, dancers, yoga lovers, people with bunions or foot pain.
  • Where it’s being sold: Amazon, Etsy, Shopify stores, and TikTok Shop.
  • Suppliers: YogaMedic, MHSY, Sumiwish.

Toe spacers are the small-but-mighty wellness tools designed to undo years of cramped sneakers and unnatural toe alignment. By spreading your toes back into their natural splay, these items help restore posture, relieve chronic foot pain, and improve balance over time. Thanks to TikTok (over 2.5 billion views on related videos), they’ve gone from niche to necessary in 2025’s wellness toolkit.

2. ADHD supplement

  • Search volume: 220/month. 
  • 5-year search growth: 460%.
  • Search intent: Informational.
  • Price range: $15–$60.
  • Top countries: US, UK, Canada, Australia, Belgium, Denmark.
  • Main use case or benefit: Focus, memory, cognitive performance, mood regulation.
  • Ideal target audience: Adults with ADHD, students, busy professionals, and nootropic users.
  • Where it’s being sold: Amazon, brand sites (e.g., Brainzyme), wellness eCommerce stores.
  • Suppliers: Brainzyme Focus, Neurobalance, VitaVerse.

The ADHD supplement boom rides on the rising interest in nootropics, brain-boosting blends of omega-3s, magnesium, zinc, and more. People are turning to these formulas to sharpen focus, regulate mood, and manage everyday ADHD symptoms. While medical advice is still crucial, consumer demand for alternative mental performance tools has made this niche hot.

3. Mushroom chocolate

  • Search volume: 90,500/month.
  • 5-year search growth: 109%.
  • Search intent: Informational.
  • Price range: $15–$40.
  • Top countries: US, UK, Canada, Australia, India, Philippines.
  • Main use case or benefit: Mood boost, stress relief, immunity support.
  • Ideal target audience: Wellness seekers, biohackers, alternative snack fans.
  • Where it’s being sold: Shopify, Amazon, local wellness shops, and mushroom brand sites.
  • Suppliers: VeganVitality, Elit, Enrichd.

What happens when adaptogens (substances, often herbs and plants, that help the body adapt to and manage physical and mental stress) meet dessert? Mushroom chocolate, the earthy, antioxidant-rich wellness snack turning heads in 2025. 

From reishi to lion’s mane, these blends offer functional benefits like reduced anxiety and immune support. Some variants even flirt with psychedelics (where legal), which only adds to the intrigue. Dark chocolate and functional mushrooms give consumers guilt-free indulgence.

4. Beet gummies

  • Search volume: 5,400/month.
  • 5-year search growth: 1,400%.
  • Search intent: Informational, Commercial.
  • Price range: $10–$120.
  • Top countries: US, Canada, Australia, Belgium, Germany, France.
  • Main use case or benefit: Heart health, energy, circulation.
  • Ideal target audience: Middle-aged wellness buyers, gym-goers, supplement fans.
  • Where it’s being sold: Amazon, direct-to-consumer supplement sites, Etsy
  • Suppliers: Garden of Life, WeightWorld, New Leaf.

Beet gummies pack all the heart-healthy benefits of beet juice into a chewable form that doesn’t taste like dirt (a big win for consumers). Popular for lowering blood pressure and boosting stamina, these gummies are trending hard, and with over 1,400% search growth, they’ve proven they’re more than just a passing snack fad. Nearly 500 people have given beet gummies a 4.4-star rating on Amazon.

5. Creatine gummies

  • Search volume: 74,000/month.
  • 5-year search growth: 9,600%.
  • Search intent: Commercial.
  • Price range: $10–$40.
  • Top countries: UK, US, New Zealand.
  • Main use case or benefit: Muscle gain, workout performance, energy boost.
  • Ideal target audience: Gym rats, TikTok fitness influencers, casual lifters.
  • Where it’s being sold: TikTok Shop, Amazon, DTC fitness brands.
  • Suppliers: Swoly, Create, Bear Balanced, Beava.

Creatine is no longer confined to gym locker rooms and chalky powder tubs. Creatine gummies are the latest evolution; they are candy-like, portable, and TikTok-approved. Designed for muscle growth and exercise recovery, they offer a tastier alternative to traditional supplements. With nearly 10,000% search growth, this category is exploding in 2025, especially with Gen Z fitness junkies.

6. Turmeric gummies

  • Search volume: 9,900/month.
  • 5-year search growth: 221%.
  • Search intent: Informational, commercial.
  • Price range: $10–$30.
  • Top countries: US, Canada, UK, Australia.
  • Main use case or benefit: Inflammation reduction, joint support, antioxidant benefits.
  • Ideal target audience: Aging adults, people with joint pain, and anti-inflammatory supplement buyers.
  • Where it’s being sold: Amazon, iHerb, DTC supplement brands.
  • Suppliers: Garden of Life, Starpowa, BeLive.

Turmeric gummies take the anti-inflammatory power of curcumin and wrap it in a candy-like delivery system. Traditionally used in cooking, turmeric’s rise in the supplement space is driven by its inflammation-fighting reputation, and gummies are one of the easiest ways to consume it. 

BeLive’s turmeric ginger gummies alone boast over 18,000 reviews on Amazon and a solid 4.4-star average. This trend isn’t slowing down. 

7. Mushroom coffee

  • Search volume: 368,000/month.
  • 5-year search growth: 760%.
  • Search intent: Commercial.
  • Price range: $10–$35.
  • Top countries: US, UK, Canada, Australia, Croatia, Singapore.
  • Main use case or benefit: Immune support, mental clarity, stress reduction.
  • Ideal target audience: Wellness enthusiasts, nootropic users, biohackers, coffee drinkers seeking a gentler buzz.
  • Where it’s being sold: Amazon, Four Sigmatic, health food stores, TikTok Shop
  • Suppliers: Time Health, Sloent Shrooms, Four Sigmatic.

Mushroom coffee mixes traditional caffeine with functional fungi like lion’s mane and chaga, offering a smoother, no-crash experience. Popular among wellness influencers and brain hackers, this coffee alternative now commands over 368K monthly searches and millions of TikTok views. Functional beverages are exploding, and mushroom coffee has been at the forefront since 2022.

8. Caffeine gummies

  • Search volume: 4,400/month.
  • 5-year search growth: 250%.
  • Search intent: Informational, commercial.
  • Price range: $10–$30.
  • Top countries: US, Australia, UK.
  • Main use case or benefit: Energy boost, alertness, workout support.
  • Ideal target audience: Busy professionals, students, travelers, gym-goers.
  • Where it’s being sold: Amazon, health supplement stores, TikTok Shop.
  • Suppliers: Myvitamins, Vitaldin, Mium.

This is one coffee that doesn’t need hot water or a blender. Caffeine gummies are on the rise, literally and figuratively, with up to 200mg of caffeine per gummy and over 3 million TikTok views. Designed for on-the-go energy, they appeal to anyone who’s too busy for coffee but still needs that jolt. And since most people, especially people in the United States, consume caffeine at least once daily, the market for these gummies is looking up.

9. Ashwagandha tea

  • Search volume: 27,100/month.
  • 5-year search growth: 132%.
  • Search intent: Informational.
  • Price range: $3–$5.
  • Top countries: India, the US.
  • Main use case or benefit: Stress relief, better sleep, hormone balance.
  • Ideal target audience: Wellness tea drinkers, women managing stress, and people exploring herbal adaptogens.
  • Where it’s being sold: Amazon, Indian grocery shops, specialty tea websites.
  • Suppliers: Tipson, YogiTea, Tea People. 

Ashwagandha tea (ea containing ashwagandha extract) blends adaptogenic herbs with calming brews, making it an ideal choice for stressed-out consumers who prefer sipping over swallowing pills. With over 1.4 billion TikTok views on ashwagandha-related content, it’s one of the most trusted herbal trends of 2025. Affordable and ancient, but still deeply relevant.

10. Probiotic soda

  • Search volume: 18,100/month. 
  • 5-year search growth: 1,300%.
  • Search intent: Commercial.
  • Price range: $5–$30.
  • Top countries: US, Canada, UK, China.
  • Main use case or benefit: Gut health, digestion, low-sugar soda alternative.
  • Ideal target audience: Millennials, Gen Z, functional beverage fans, soda quitters.
  • Where it’s being sold: Whole Foods, health food stores, and Shopify stores.
  • Suppliers: Symprove, Fhirst, Hip Pop, WeightWorld.

Probiotic sodas are carbonated, low-calorie drinks laced with live cultures, often combined with apple cider vinegar or vitamins. They’re bubbly, gut-friendly, and health-conscious, basically, kombucha’s more mainstream cousin. With skyrocketing growth and gut health becoming a major wellness priority, this soda’s future is fizzy and bright.

11. Microneedle patches

  • Search volume: 5,400/month.
  • 5-year search growth: 900%.
  • Search intent: Informational, Commercial.
  • Price range: $10–$40.
  • Top countries: Japan, US, Canada, Mexico, UK.
  • Main use case or benefit: Targeted drug/vaccine delivery, anti-aging, skincare treatment.
  • Ideal target audience: Skincare lovers, people with chronic conditions, needle-averse patients.
  • Where it’s being sold: Beauty retailers, dermatology brands, Amazon.
  • Suppliers: Rael Beauty, Dots for Spots, skyn. 

Microneedle patches look like stickers, but work like futuristic skincare or drug delivery systems. By penetrating the skin’s surface with microscopic needles, they increase absorption of active ingredients, from acne meds and vaccines to anti-aging serums and other therapeutic agents. Search growth is booming as the beauty and pharma worlds converge on this innovative, pain-free patch format.

Top trending fashion items

Fashion isn’t just about the runway anymore; it’s about TikTok hauls, viral scent drops, and jewelry that survives your morning swim. With the fashion industry eyeing a $2 trillion milestone by 2027, it’s clear there’s still plenty of room on the catwalk for smart eCommerce sellers.

From functional pieces that solve real problems to aesthetic items blowing up on social, here are some fashion products that are trending hard in 2025.

12. Disposable period underwear

  • Search volume: 90,500/month. 
  • 5-year search growth: 165%.
  • Search intent: Commercial.
  • Price range: $10–$30.
  • Top countries: US, Canada, UK, Australia, Denmark, India.
  • Main use case or benefit: Eco-friendly menstrual solution, comfort, and convenience.
  • Ideal target audience: Gen Z and Millennial women, as well as sustainability-conscious consumers.
  • Where it’s being sold: Amazon, period care websites, and eco-lifestyle stores.
  • Suppliers: Always, Sunkiss Intimates, Sirona.

Disposable period underwear blends comfort with convenience, offering leak-proof coverage without the hassle of pads or tampons. Think of an eco-friendly alternative to typical menstrual products. 

They’re perfect for travel, overnight use, or just anyone tired of juggling menstrual products. Thanks to their growing popularity on social platforms, this niche is shaping up to be a top seller in femtech and intimate wellness.

13. Non-tarnish jewelry

  • Search volume: 9,900/month.
  • 5-year search growth: 914%.
  • Search intent: Commercial.
  • Price range: $10–$20.
  • Top countries: China, India, the US, the UK, and Japan.
  • Main use case or benefit: Long-lasting shine, hypoallergenic wear, low maintenance.
  • Ideal target audience: Jewelry lovers, busy professionals, minimalist fashionistas.
  • Where it’s being sold: Etsy, Amazon Handmade, Shopify boutiques.
  • Suppliers: PAVOI, Philip Jones, Ted Baker.

Nobody wants to baby their jewelry, and non-tarnish options solve that problem beautifully. Made with stainless steel, titanium, or plated gold, these pieces keep their glow even after showers, workouts, or sweaty summers. The best part? Customers love not having to take them off.

14. Pistachio perfume

  • Search volume: 12,100/month.
  • 5-year search growth: 8,200%.
  • Search intent: Commercial.
  • Price range: $15–$100.
  • Top countries: US, France, Spain, Germany, Italy.
  • Main use case or benefit: Distinctive scent, layered fragrance experience.
  • Ideal target audience: Fragrance collectors, Gen Z scent explorers, TikTok beauty crowd.
  • Where it’s being sold: Sephora, niche fragrance sites, TikTok Shop.
  • Suppliers: Vanilla Dreams, KAYALI, Ithra Dubai.

Who knew a nut could smell this good? Pistachio perfume is sweet, nutty, and pairs well with vanilla, almond, or woody base notes. This viral scent has exploded thanks to TikTok and niche fragrance influencers. It’s weird in the best way, and that’s what makes it a must-watch category.

15. Waterproof jewelry

  • Search volume: 74,000/month.
  • 5-year search growth: 718%.
  • Search intent: Commercial.
  • Price range: $20–$100.
  • Top countries: US, UK, Australia.
  • Main use case or benefit: Swim-safe and sweat-proof accessories.
  • Ideal target audience: Active lifestyle users, beachgoers, Gen Z shoppers.
  • Where it’s being sold: Instagram boutiques, Amazon, DTC jewelry stores.
  • Suppliers: Ellie Vail, Etsy sellers, Seola Jewelry.

Waterproof jewelry is blowing up, and not just in your gym bag. These pieces are designed to handle pool days, workouts, and even the occasional thunderstorm without turning green or breaking down. With over 55 million Google search results, waterproof bling is making waves across social and retail.

Top trending beauty and skincare products and accessories

Skincare has become a love language, and let’s be honest, few things feel more satisfying than finding that one product that transforms your skin and your confidence. With the global beauty industry set to grow by over $21 billion by 2027, there’s never been a better time to dive into this lucrative niche.

Whether it’s TikTok-viral ingredients or ancient beauty rituals making a comeback, here are the beauty and skincare products heating up the search bars and shopping carts.

16. Bakuchiol serum

  • Search volume: 60,500/month.
  • 5-year search growth: 809%.
  • Search intent: Commercial.
  • Price range: $8–$40.
  • Top countries: US, Germany, UK, Indonesia, France, India.
  • Main benefit: Gentle retinol alternative, wrinkle reduction, skin tone evening.
  • Ideal for: Sensitive skin types, natural beauty fans.
  • Where it’s trending: TikTok, clean beauty circles, Amazon.
  • Suppliers: BYBI, Medik8, Balance Me.

If retinol doesn’t agree with you, bakuchiol can be your new go-to. This plant-based alternative to retinol offers similar anti-aging perks without the irritation. Thanks to glowing TikTok reviews, bakuchiol serums are flying off shelves, with many shoppers now prioritizing them in their clean skincare routines.

17. Niacinamide body lotion

  • Search volume: 6,600/month.
  • 5-year search growth: 1,011%.
  • Search intent: Commercial.
  • Price range: $10–$100.
  • Top countries: USA, India, China, Japan, Germany.
  • Main benefit: Deep hydration, skin barrier support, smooth texture.
  • Ideal for: Dry skin, eczema-prone users, full-body skincare routines.
  • Where it’s trending: Instagram skincare reels, Reddit skincare forums
  • Suppliers: Olay, The INKEY List, COSRX, CeraVe.

When I first saw this product, I remember what I once heard an Instagram beauty influencer say, “Face serums walked so body lotions could run.” Niacinamide, once a niche face ingredient, is now a full-body affair. This B3-infused lotion is perfect for anyone chasing smoother, brighter skin from head to toe.

18. Rice water shampoo

  • Search volume: 12,100/month.
  • 5-year search growth: 80%.
  • Search intent: Informational, Commercial.
  • Price range: $15–$35.
  • Top countries: US, India, UK, Canada, Australia, Germany.
  • Main benefit: Hair strengthening, shine, and scalp nourishment.
  • Ideal for: Damaged hair, natural hair care seekers.
  • Where it’s trending: DIY beauty TikToks, holistic beauty blogs.
  • Suppliers: Mimosu, Replenhair, Kitsch.

This ancient hair ritual is making waves again. Rice water shampoo, packed with nutrients like inositol, is credited with helping with longer, stronger hair, especially among those avoiding harsh chemicals. While DIY versions dominate TikTok, ready-made bottles are carving out a solid market share.

19. Kojic acid serum

  • Search volume: 90,500/month. 
  • 5-year search growth: 767%.
  • Search intent: Commercial.
  • Price range: $10–$50.
  • Top countries: India, US, UK, Canada, Nigeria, Pakistan.
  • Main benefit: Fades dark spots, evens skin tone, lightens pigmentation.
  • Ideal for: Hyperpigmentation, acne scars, melanin-rich skincare.
  • Where it’s trending: TikTok (5 M+ views), beauty YouTube reviews.
  • Suppliers: Sadoer, First Lady, Revolution Skin.

For people who struggle with pigmentation issues, Kojic acid serum might be the glow-up their skin’s been waiting for. This melanin-inhibiting ingredient is gaining popularity due to its ability to gently brighten (by reducing melanin production) without harsh bleaching, and users appreciate that it works.

20. Barrier cream

  • Search volume: 49,000/month.
  • 5-year search growth: 169%.
  • Search intent: Informational, commercial.
  • Price range: $8–$38.
  • Top countries: US, UK, Australia, Canada, India, Ireland.
  • Main benefit: Skin barrier protection, dryness prevention, gentle defense.
  • Ideal for: Sensitive skin, cold climates, maskne sufferers.
  • Where it’s trending: DermTok (over 45 million views), pharmacy skincare shelves.
  • Suppliers: Cavilon, TRUE Skincare, Pacifica.

Barrier creams are like emotional support sweaters for your skin, especially in harsh weather or post-procedure healing. Whether you’re dealing with dry patches, windburn, or over-exfoliation, this product wraps your face in a layer of calm and care.

21. Glycolic acid exfoliating toner

  • Search volume: 1,600/month.
  • 5-year search growth: 889%.
  • Search intent: Informational, commercial.
  • Price range: $10–$30.
  • Top countries: USA, India, China, Japan, Germany.
  • Main benefit: Brightens complexion, removes dead skin, unclogs pores.
  • Ideal for: Dull skin, uneven tone, beginner exfoliators.
  • Where it’s trending: YouTube skincare routines, TikTok skinfluencer guides.
  • Suppliers: The Ordinary, L’Oréal, Pixi, The INKEY List.

Glycolic acid toners are like a soft reset for your skin, as they are made to remove dead skin cells and enhance skin texture carefully. They exfoliate without being abrasive and prep your face for the rest of your skincare lineup. The Ordinary helped bring this to the spotlight, and now it’s a staple in beauty cabinets worldwide.

22. Under-eye patches

  • Search volume: 74,000/month. 
  • 5-year search growth: 207%.
  • Search intent: Commercial.
  • Price range: $7–$20.
  • Top countries: US, India, UK, Canada, Australia, Ireland.
  • Main benefit: Brightens the under-eye area, reduces puffiness, and dark circles.
  • Ideal for: Tired eyes, frequent flyers, Zoom-call survivors.
  • Where it’s trending: TikTok (55 M+ views), skincare gift boxes.
  • Suppliers: Garnier, Revolution Skincare, Beauty Pro.

Whether you pulled an all-nighter or just woke up looking like you did, under-eye patches are here to reduce dark circles and make your eyes look well-rested. Packed with goodies like caffeine, retinol, niacinamide, hyaluronic acid, and collagen, these tiny masks have become skincare’s version of a power nap.

23. African net sponge

  • Search volume: 110,000/month. 
  • 5-year search growth: 4,900%.
  • Search intent: Commercial.
  • Price range: $5–$10.
  • Top countries: US, Canada, Germany, UK, China.
  • Main benefit: Deep exfoliation, smoother skin, and long-lasting.
  • Ideal for: Body care routines, sustainable beauty buyers.
  • Where it’s trending: Black beauty TikTok, natural skincare blogs.
  • Suppliers: Tissu Fabrics, JASSINS, Windspeed.

The African net sponge is a common skincare material in West Africa. It’s made from durable, stretchy nylon material known for its exfoliating properties. This exfoliating MVP has been a West African staple for years, and now the rest of the world is catching up. Stretchy, durable, and way more hygienic than your loofah, the African net sponge buffs away dead skin cells like it’s on a mission, improving circulation and promoting smoother, healthier skin.

24. Hair wax stick

  • Search volume: 90,500/month.
  • 5-year search growth: 533%.
  • Search intent: Informational, Transactional.
  • Price range: $5–$20.
  • Top countries: US, UK, India, Canada, Australia, South Africa.
  • Main benefit: Flyaway control, texture, sleek styling.
  • Ideal for: Edges, buns, pixie cuts, medium-length hair, natural hairstyles.
  • Where it’s trending: TikTok (50 M+ views), salon kits, curly hair routines.
  • Suppliers: TIGI, IKT, Wodemate.

Sleek bun? Laid edges? Controlled chaos? Hair wax sticks are like portable hair wands; they come in the form of a stick and are effective for making texture, definition, and hold in hairstyles. No mess, no stress, and just perfect for keeping strands in line on the go. TikTok helped blow this one up, and honestly, I’m not mad at it. The product has been making waves since 2022, it was about time. 

25. Red light therapy belt

  • Search volume: 3,600/month.
  • 5-year search growth: 7,700%.
  • Search intent: Informational.
  • Price range: $50–$200.
  • Top countries: US, Canada, UK.
  • Main benefit: Pain relief, fat loss, and inflammation reduction.
  • Ideal for: Non-invasive wellness seekers, fitness recovery, at-home spa fans.
  • Where it’s trending: Biohacking blogs, Instagram fitness influencers.
  • Suppliers: cabpay, Nebula, bodybud.

Think of this as a wearable spa treatment option. Red light therapy belts are gaining popularity in self-care routines for muscle recovery, reducing belly fat, and even alleviating stress. They’re like a heat wrap, but make it science. The belts often come with a timer and are flexible, known for their convenience and ease of use.

26. Blooming gel

  • Search volume: 33,100/month. 
  • 5-year search growth: 944%.
  • Search intent: Commercial.
  • Price range: $5–$20.
  • Top countries: US, Mexico, France, UK, Netherlands, Colombia.
  • Main benefit: Nail art effect, blooming patterns, creative designs.
  • Ideal for: DIY nail artists, salon techs, beauty content creators.
  • Where it’s trending: TikTok (110 M+ views), nail art channels.
  • Suppliers: Beetles, Gelish, Claw Culture.

Ever wanted your nail art to paint itself? 

Blooming gel makes that happen. 

Just drop any color of polish on top and watch this translucent gel formula blossom into a design, no fine brushwork needed. Since nail art videos are popular on social media, especially TikTok, this product is leveraging that reach. 

27. Plum face wash

  • Search volume: 40,500/month.
  • 5-year search growth: 230%.
  • Search intent: Commercial.
  • Price range: $10–$40.
  • Top countries: India, UAE.
  • Main benefit: Gentle cleansing, hydration, and oil control.
  • Ideal for: Oily or acne-prone skin, natural product lovers.
  • Where it’s trending: Amazon India, YouTube skincare haul videos, TikTok
  • Suppliers: Plum, Oilixia, Glow Recipe.

Don’t let the name fool you, there’s no fruit in sight. But Plum face wash is a skincare product designed to cleanse and hydrate the face, made of natural ingredients like green tea, aloe vera, and glycolic acid. It’s a go-to in India’s skincare scene, and TikTok’s over two billion views on the topic prove it’s more than just hype.

28. Lash shampoo

  • Search volume: 14,800/month.
  • 5-year search growth: 175%.
  • Search intent: Transactional.
  • Price range: $5–$15.
  • Top countries: US, UK, Mexico, Australia.
  • Main benefit: Cleans eyelash extensions, prevents buildup and irritation.
  • Ideal for: Lash techs, glam enthusiasts, lash lift regulars.
  • Where it’s trending: TikTok (70 M+ views), lash studio starter kits.
  • Suppliers: Wandy Lashes, Mererke Pretty, Phat Lash.

Lash shampoo keeps eyelash extensions clean, natural lashes fluffed, and eyes free of grime. Perfect for keeping that flutter on point between fills. Think of it as the personal assistant for your eyelashes. Its popularity is catching on across TikTok.

Top trending tech and gadget items

By the end of 2025, mobile device ownership is projected to exceed $18 billion. Consequently, accessories like smartwatches, power banks, and stands have become trending products across the Internet. The gadget market is one of the largest and most lucrative worldwide. 

The following are some of the trending products: .

29. Gaming earbuds

  • Search volume: 49,500/month.
  • 5-year search growth: 100%. 
  • Search intent: Commercial.
  • Price range: $15–$2000.
  • Top countries: India, US, UK, Canada, Australia, Malaysia.
  • Main use case or benefit: High-quality, low-latency audio for mobile and console gaming.
  • Ideal target audience: Gamers who want lightweight audio gear with minimal lag. 
  • Where it’s trending/selling: TikTok, Amazon, Shopee, Flipkart, Walmart.
  • Suppliers: Razer, JLab, JBL.

Gaming earbuds are built for players who want immersive audio without the bulk of a headset. They’re compact, noise-isolating, and increasingly popular with mobile gamers and streamers.

As gaming shifts toward mobile and on-the-go experiences, earbuds with low latency and decent mics are in demand. TikTok’s full of unboxings and side-by-side comparisons, with gaming earbuds racking up over 135 million views.

30. Hall effect joystick

  • Search volume: 27,100/month. 
  • 5-year search growth: 9,900%+.
  • Search intent: Commercial.
  • Price range: $15–$30.
  • Top countries: China, the US, South Korea, and Russia.
  • Main use case or benefit: Precision gaming control with long-term durability.
  • Ideal target audience: Console gamers, custom controller builders, and modding communities.
  • Where it’s selling: AliExpress, Amazon, Etsy, and gaming hardware shops. 
  • Suppliers: Aknes, Jingdu, NSLikey

Unlike traditional joysticks that rely on physical contact points, Hall effect joysticks use magnets and sensors to track movement. No friction means less wear and tear and no joystick drift. 

That’s why they’ve exploded in popularity among gamers fed up with broken analog sticks. With retro gaming communities and modders pushing this tech, and controller DIY videos gaining views across YouTube and TikTok, Hall effect joysticks are quietly becoming a new standard in serious gaming setups.

31. Carbon pickleball paddle

  • Search volume: 5,400/month. 
  • 5-year search growth: 8,100%
  • Search intent: Commercial.
  • Price range: $30–$100
  • Top countries: US, Canada, Spain, India, Mexico. 
  • Main use case or benefit: Lightweight performance paddle for recreational and competitive pickleball.
  • Ideal target audience: Pickleball players looking for premium gear.
  • Where it’s being sold: Amazon, Dick’s Sporting Goods, Paddle-specific stores
  • Suppliers: CRBN, Pickleball People, Wilson. 

Carbon fiber paddles are trending alongside the rapid rise of pickleball itself, now one of the fastest-growing sports globally. These paddles are lighter and more durable than wooden or polymer alternatives, giving players better control and spin. 

As the sport expands into younger and more competitive age groups, the demand for pro-level gear has taken off. Many of these paddles are USA Pickleball approved, making them tournament-ready and eCommerce-friendly..

32. Lithium iron phosphate battery

  • Search volume: 74,000/month.
  • 5-year search growth: 123%.
  • Search intent: Commercial.
  • Price range: $50–$400.
  • Top countries: US, India, South Africa, Australia, UK, Canada.
  • Main use case or benefit: Long-lasting, stable rechargeable power for solar setups, RVs, and backup systems.
  • Ideal target audience: Off-grid homeowners, campers, solar power users, e-mobility enthusiasts.
  • Where it’s selling: Amazon, Eco-Worthy, Alibaba.
  • Suppliers: Duracell, Eco-Worthy, CHINS.

Lithium iron phosphate (LiFePO4) batteries are known for being safer, longer-lasting, and more stable than traditional lithium-ion alternatives. Their appeal has grown with the rise of solar installations, RV culture, and demand for off-grid solutions. 

These batteries offer thousands of charge cycles, which makes them ideal for people who want to “set it and forget it.” With the global push toward renewable energy and home storage, LiFePO4 batteries could capture almost half the market by 2026, making them a quietly booming niche for online sellers.

33. Rotating car seat

  • Search volume: 27,100/month.
  • 5-year search growth: 1,150%.
  • Search intent: Commercial.
  • Price range: $10–$500.
  • Top countries: US, UK, Canada.
  • Main use case or benefit: Allows car seats to swivel, making it easier to place or remove a child.
  • Ideal target audience: Parents with infants and toddlers, especially first-time parents.
  • Where it’s being sold: Amazon, Walmart, Mothercare, baby specialty stores.
  • Suppliers: Ickle Bubba, Graco, Cozy N Safe. 

Rotating car seats solve a very real parenting headache: twisting awkwardly to buckle in a squirming child. These seats swivel to face the door, so getting kids in and out is quicker and easier, especially in tight spaces. 

With parenting gear becoming more ergonomic and convenience-driven, the rotating car seat has carved out its lane. Google alone shows over 12 million results for this item, and demand keeps rising as more parents look for practical upgrades over traditional car seats.

34. Smartwatches

  • Search volume: 1.3 million/month.
  • Search intent: Commercial.
  • Price range: $30–$200.
  • Top countries: Brazil, Germany, and Poland.
  • Main use case or benefit: Real-time fitness tracking and smart notifications on the go.
  • Ideal target audience: Fitness lovers, health-conscious users, tech enthusiasts.
  • Where it’s being sold: Amazon, Walmart, AliExpress, and gadget stores.
  • Suppliers: Alibaba, Made-in-China, BigBuy.

Smartwatches have evolved from glorified pedometers to full-blown wrist computers. They track heart rate, sleep, stress levels, and can even alert users of irregular vitals, all while managing texts and calls. 

Demand spikes at year-end due to gifting season, but interest remains high throughout the year. Whether for fitness goals or just to skip the hassle of pulling out a phone, smartwatches are now a lifestyle product and an evergreen seller for online retailers.

35. Power banks

  • Search volume: 639,000/month.
  • Search intent: Commercial.
  • Price range: $20–$40.
  • Top countries: India, Brazil, Indonesia.
  • Main use case or benefit: Portable charging for mobile devices on the go.
  • Ideal target audience: Travelers, remote workers, commuters, tech-savvy users.
  • Where it’s selling: Amazon, Shopee, Jumia, Flipkart, and mobile accessory stores.
  • Suppliers: IndiaMART (India), Alibaba, Made-in-China.

Power banks remain one of the most reliable performers in the mobile accessory market. They solve a basic but universal problem — running out of battery while you’re out and about. As mobile usage increases globally, especially in places with inconsistent power supply or heavy on-the-go lifestyles, demand for portable charging has stayed high. 

36. Phone stands

  • Search volume: 77,000/month.
  • Search intent: Commercial.
  • Price range: $5–$30.
  • Top countries: Nigeria, the United States, India, and the United Kingdom.
  • Main use case or benefit: Hands-free device access at desks, kitchens, or workstations.
  • Ideal target audience: Office workers, remote workers, content creators, and students.
  • Where it’s being sold: Amazon, Walmart, Temu, and office supply stores.
  • Suppliers: Buy Bulk Displays (USA), IndiaMART (India), Aulola (UK).

Phone stands aren’t flashy, but they’re quietly essential, especially for people who multitask, stream, or take a lot of video calls. Whether on a kitchen counter or office desk, they hold smartphones upright for easy viewing. 

Search interest in these stands has stayed strong over the years, with a massive spike around late 2020, likely fueled by remote work. These stands are also high-margin items that are easy to bundle or upsell.

Top trending parenting and baby/child care products

The baby and parenting market is booming. In 2022, it was valued at $91.76 billion, and by 2030, it’s projected to hit $164.5 billion. That growth isn’t just coming from new parents; it’s driven by lifestyle shifts. More people are working from home, spending longer hours with their kids, and looking for products that make daily routines a little smoother. 

Here are some of the trending products: 

37. Bamboo baby pajamas

  • Search volume: 6,600/month.
  • 5-year search growth: 329%.
  • Search intent: Commercial.
  • Price range: $28–$60.
  • Top countries: US, Australia, UK, Canada, Ireland, Brazil.
  • Main use case or benefit: Soft, breathable, and hypoallergenic sleepwear for babies.
  • Ideal target audience: Eco-conscious parents, newborn caregivers.
  • Where it’s being sold: Etsy, Amazon, boutique baby clothing stores.
  • Suppliers: Vlazom, Amorbella, WiWi.

Bamboo baby pajamas are soft, organic nightwear made from bamboo fiber, prized for being gentle on sensitive skin and more breathable than traditional cotton. Their rise in popularity is largely driven by sustainability trends and parents’ growing preference for chemical-free baby products. 

TikTok has played a role, too, as videos featuring bamboo PJs have racked up over 75 million views. As more parents look for non-toxic, earth-friendly alternatives, this niche product sits at the intersection of comfort, eco-awareness, and style.

38. Weighted sleep sack

  • Search volume: 22,200/month.
  • 5-year search growth: 35%.
  • Search intent: Commercial.
  • Price range: $20–$85.
  • Top countries: US, Canada, UK, Australia.
  • Main use case or benefit: Helps babies feel secure and fall asleep faster.
  • Ideal target audience: Parents of infants and toddlers, sleep-deprived caregivers.
  • Where it’s selling: Amazon, Target, baby sleep-focused eCommerce shops.
  • Suppliers: Love To Dream, Tommee Tippee, HaloSleep.

A weighted sleep sack is essentially a wearable blanket with just enough weight to mimic a caregiver’s comforting touch. It’s designed to calm fussy infants by applying gentle pressure that promotes relaxation, kind of like a hug. 

With concerns around safety and sleep hygiene growing, these sleep sacks are gaining traction as a safer alternative to weighted blankets for babies. The steady uptick in search interest shows that more parents are exploring this tool to get a little more peace and a lot more sleep.

39. Baby monitors

  • Search volume: 156,000/month.
  • Search intent: Commercial. 
  • Price range: $40–$300. 
  • Top countries: United States, United Kingdom, Australia. 
  • Main use case or benefit: Allows parents to monitor babies remotely. 
  • Ideal target audience: First-time parents, working-from-home caregivers. 
  • Where it’s being sold: Amazon, Walmart, baby gear retailers.
  • Suppliers: Alibaba, DHgate, Bebcare.

Baby monitors aren’t new, but their features keep evolving, and that’s what’s keeping demand strong. Today’s bestsellers go beyond basic audio; they include night vision, two-way talk, mobile app control, and even room temperature tracking. 

With more parents multitasking at home, reliable baby monitors offer peace of mind. Google Trends shows consistently high demand year after year, making this a staple product for any store focused on family tech or parenting essentials.

Top trending pet products

If there’s one thing I’ve learned in recent times, it’s that pet owners don’t spare money when it comes to making their animals healthy and happy. For perspective, the pet care market was valued at $280 billion in 2022, a figure that’s expected to grow at an annual rate of 7% till 2032. 

Here’s a trending pet product today: 

40. Salmon bites

  • Search volume: 14,800/month.
  • 5-year search growth: 888%.
  • Search intent: Informational. 
  • Price range: $15–$30. 
  • Top countries: US, UK, Canada, Australia, and Brazil.
  • Main use case or benefit: Nutritious pet treat that promotes healthy skin and coat.
  • Ideal target audience: Pet parents, especially dog owners, focused on nutrition.
  • Where it’s being sold: Amazon, Chewy, and pet supply stores.
  • Suppliers: Zesty Paws, Fish4Dogs, Arden Grange.

Salmon bites are dog treats made from dried or baked salmon meat and skin. Rich in omega-3 fatty acids, they help promote a shinier coat and healthier skin, which is a major selling point for pet parents dealing with itchy pups or seasonal shedding. 

What’s fueling the trend in 2025 is a mix of pet wellness awareness, demand for limited-ingredient snacks, and the TikTok #dogtreattesting trend that’s nudged more owners to try functional treats. Fish4Dogs’ version, for example, boasts a near-perfect 4.93/5 rating from over 200 reviews, showing both quality and trust.

Top trending home and outdoor products

Home products are an essential part of life. Take home cleaning products, for example, the market was valued at $247.94 billion in 2022 and is projected to hit $334.16 billion by 2029. Generally and always, home goods are high-demand products to sell.

The following are the trendy ones this year: 

41. Padel racket

  • Search volume: 165,000/month.
  • 5-year search growth: 900%.
  • Search intent: Commercial.
  • Price range: $60–$300.
  • Top countries: Netherlands, Norway, Belgium, UAE, and Sweden. 
  • Main benefit: Lightweight, stringless rackets for padel – one of the fastest-growing sports in Europe. 
  • Target audience: Active adults, sports hobbyists, pickleball/tennis converts.
  • Suppliers: Kuikma, Dunlop, HEAD.

Padel rackets are showing up everywhere right now — in gyms, on social feeds, and in the hands of weekend warriors who used to play tennis. They’re stringless, easier to swing than tennis rackets, and built for the small, walled courts of padel (think tennis meets squash). 

With over 20 million TikTok views tied to padel gear, this isn’t just a European trend anymore; it’s global and growing. The gear is high-margin, influencer-friendly, and backed by serious lifestyle energy.

42. Padel balls

  • Search volume: 165,000/month. 
  • 5-year search growth: 1,900%.
  • Search intent: Commercial.
  • Price range: $10–$20.
  • Top countries: US, South Africa, UAE, UK, Sweden, and Egypt.
  • Main benefit: The official ball for the booming padel sport.
  • Target audience: Padel players, tennis players, rec leagues
  • Suppliers: HEAD, NOX, Wilson.

When a sport is scaling fast, the accessories go with it. And padel balls are no exception. They’re similar to tennis balls but slightly different in pressure and bounce. With millions of players globally, the market is heating up. 

And since balls wear out fast, repeat purchases are built into the business model. As a bonus, investors are starting to take padel seriously, meaning the surrounding product ecosystem is only going to expand.

43. Key fob cover

  • Search volume: 8,100/month.
  • 5-year search growth: 113%.
  • Search intent: Transactional.
  • Price range: $8–$20.
  • Top countries: US, Canada, UK, Australia.
  • Main benefit: Protects car key fobs and adds aesthetic flair.
  • Target audience: Gen Z, car owners, and personalization lovers.
  • Suppliers: Temu, Callie.

This is another product that blew up because of TikTok. Key fob covers aren’t just about protection anymore, they’re now an extension of personal style. Think AirPods’ cases for your car keys. 

Whether it’s pink glitter, leather sleeves, or anime themes, it’s customization that travels with you. With more than 3 million TikTok views for one fob cover alone, the demand is real, especially among younger car owners who love to style everything.

44. Scent beads

  • Search volume: 9,900/month.
  • 5-year search growth: 324%.
  • Search intent: Commercial.
  • Price range: $8–$20.
  • Top countries: US, Australia, UK, Canada.
  • Main benefit: Laundry booster that adds long-lasting fragrance.
  • Target audience: Scent lovers, homemakers, TikTok-cleaning crowd.
  • Suppliers: Lenor, Airpure, Fairy. 

Scent beads are like perfume drops for your laundry. Pop them in with your clothes, and your outfits smell fresh for days. They’re dissolvable, easy to use, and trending on #LaundryTok and #CleanTok, as well as on Instagram. 

After spiking in 2021, interest picked up again in 2025, signaling this isn’t a passing fad but a lifestyle upgrade that appeals to anyone who romanticizes cleaning routines (or just wants their socks to smell like lavender).

45. Tumble rug

  • Search volume: 74,000/month.
  • 5-year search growth: 9,100%.
  • Search intent: Transactional. 
  • Price range: $20–$150.
  • Top countries: US, Canada, UK.
  • Main benefit: Washable, kid- and pet-proof, non-slip rugs.
  • Target audience: Parents, pet owners, modern households.
  • Suppliers: Tumble, Dunelm, Vamcheer.

The washable rug market has opened up, and tumble rugs are leading the charge. They’re spill-proof, machine-washable, and built for real life, meaning muddy paws, juice spills, and toddler chaos are all fair game. 

Thanks to their cushioned non-slip pads, they’re also comfy enough to lie on. If your customers are part of the millennial “Pinterest-parent” generation, this product practically sells itself.

46. Boucle chair

  • Search volume: 40,500/month.
  • 5-year search growth: 1,280%.
  • Search intent: Commercial.
  • Price range: $100–$1,000.
  • Top countries: US, UK, Australia, Canada, New Zealand.
  • Main benefit: Aesthetic, textured chairs for modern interiors.
  • Target audience: Home décor shoppers, interior design fans, millennials.
  • Suppliers: Dunelm, Daals, Homebase.

You’ve seen them, the creamy white chairs with cozy loops that elevate basic décor. Bouclé chairs are trending hard thanks to minimalist TikTok décor and Pinterest mood boards. They’re all over high-end interior shoots and also surprisingly DIY-able (a subtrend worth watching). 

With over 105 million TikTok views, the bouclé aesthetic is both hot and aspirational, which makes this chair a solid bet for furniture retailers and home design dropshippers alike.

47. Air purifiers

  • Search volume: 450,000/month.
  • Search intent: Commercial.
  • Price range: $30–$200.
  • Top countries: US, Australia, UK.
  • Main benefit: Improves indoor air quality, reduces allergens and odors. 
  • Target audience: Health-conscious consumers, pet owners, city dwellers.
  • Suppliers: Smart Air, Ausclimate, Alibaba.

Air purifiers have gone from niche to mainstream. Whether it’s wildfire smoke, urban pollution, or just a pet-heavy apartment, more people are investing in clean air. The surge started during the pandemic (peak search in Sept 2020), but it hasn’t let up. 

If you’re a marketer, don’t just pitch “air quality.” Focus on tangible benefits like better sleep, less dust, or allergy relief. And segment by space size, e.g., studios vs. family homes.

48. Nicotine pouches

  • Search volume: 9,200/month.
  • 5-year search growth: 733%.
  • Search intent: Commercial.
  • Price range: $20–$85.
  • Top countries: US, UK, Canada, Germany, Italy, Pakistan.
  • Main benefit: Tobacco-free, discreet nicotine delivery.
  • Target audience: Smokers looking to quit, Gen Z nicotine users.
  • Suppliers: Übbs, Nordic Spirit, Killa.

Nicotine pouches are shaking up the tobacco industry. They’re spit-free, smoke-free, and look like tiny mint packs; just slip one under your lip and go. A rising number of users are choosing them as a “cleaner” alternative to cigarettes or chewing tobacco. 

The search surge in 2022 tracks with harm-reduction research and younger consumers seeking discreet options. But be warned, regulations are tightening in some countries, so always check compliance before shipping cross-border.

Top trending kitchen appliances

The kitchen appliances market is expected to grow significantly by 2026. If you’re looking to take advantage of this boom, here are the products to sell: 

49. Waterfall kitchen sink

  • Search volume: 5,400/month.
  • 5-year search growth: 567%.
  • Search intent: Informational, Transactional.
  • Price range: $15–$40.
  • Top countries: US, Canada, UK, Germany, France. 
  • Main benefit: Sleek faucet design that mimics a cascading waterfall.
  • Target audience: Homeowners, interior design fans, DIY kitchen remodelers.
  • Suppliers: Bliote, LEFTON, Schock, Boelon.

This isn’t your average kitchen sink. Waterfall sinks offer smooth, cascading water, spa-level calm, and a faucet that instantly modernizes any kitchen setup. Think form meets function. They’re especially popular in minimalist kitchens and new builds, where people want something beyond the standard chrome tap. While technically a faucet feature, the look elevates the whole space.

50. Portable blenders

  • Search volume: 48,000/month.
  • Average selling price: $15–$70.
  • Search intent: Commercial.
  • Top countries: US, Australia, India.
  • Main benefit: Blend smoothies and shakes on the go, no plug required.
  • Target audience: Fitness lovers, busy parents, travelers, and students.
  • Suppliers: Faire, Alibaba, IndiaMART. 

If you’ve ever wished you could blend a smoothie mid-hike, welcome to the portable blender revolution. These battery-powered devices double as drink tumblers, which means fewer dishes, fewer excuses, and more protein shakes on the fly. 

Whether it’s for post-gym smoothies or baby food on the go, people love the convenience. They saw a major search spike in December 2022 and remain a go-to gift item during holidays and summer wellness seasons. 

Product trend patterns to watch

If there’s one theme I kept noticing while digging through the data, it’s that more than just buying things, people are buying solutions. Flashy and luxurious is nice. But in 2025, practical and purposeful is what’s moving fast.

Here are the big product pattern shifts that kept popping up:

1. “Problem-solver” products over luxury for luxury’s sake

We’re talking items that fix annoyances, save time, or improve daily life in subtle but satisfying ways. Think desk gadgets, posture-correcting wearables, or acne-relieving serums. If it solves a pain point, it sells.

2. Wellness meets tech

Baby monitors that sync with your phone. A powerbank that gives your battery percentage indication at every turn. Smartwatches that keep tabs on your whole wellness profile. Wellness is getting a digital upgrade, and people are into it.

3. Solo and “me-time” products are on the rise

Call it burnout, call it boundaries, either way, quiet hobbies and solo self-care are trending. DIY self-care kits, probiotics, under-eye patches, and hundreds of thousands of other items. Products that help people unwind solo are gaining traction fast.

4. Compact and portable is winning

From mini air purifiers to foldable tech accessories, small and convenient is taking over the market, as it has been for a while. In home, fashion, or tech, consumers want functionality that fits into their lifestyle (and carry-on luggage).

5. AI-generated or AI-enhanced products

It’s still early days, but we’re already seeing AI-designed art prints, AI-generated planners, and productivity templates built with machine learning pop up across marketplaces like Etsy and Gumroad. The AI-native product wave is just beginning, and niche creators are leading the charge.

6. Easy to sell

As you can see, the trending products on this list are ideal for selling on Amazon or your eCommerce store.  

Platforms where these products are popping off

Product trends don’t just appear out of thin air, they build momentum on platforms where discovery meets desire. In 2025, here’s where the action is:

1. TikTok Shop

TikTok is basically the playground of Gen Z. When it comes to pushing products, it’s faster, louder, and algorithm-powered. Beauty hacks, kitchen gadgets, “Amazon finds,” AI pens, and posture correctors are going viral before most sellers even catch on. If it’s visually satisfying or solves a tiny but annoying problem, it’s TikTok Shop gold.

2. Etsy

Etsy’s not just about handmade mugs anymore. It’s become a hub for niche, aesthetic-first problem-solvers. Think AI art prompts, minimal pet furniture, cottagecore planners, and smart crystal water bottles. The overlap of functional and beautiful is winning big here.

3. Amazon

Amazon trends don’t always start here, but they explode once demand builds. It’s the go-to platform for practical, SEO-optimized products like smart wellness gear, compact organizers, or high-rated kitchen tools. Look for what’s climbing the Movers & Shakers chart; if it’s trending there, it’s converting.

4. Reddit (underrated but wildly insightful)

If you want to find the why behind a trending product, Reddit is your friend. Subreddits like r/BuyItForLife, r/OneBag, r/ADHDTools, and r/MaleLivingSpace are full of authentic recommendations, honest reviews, and niche product obsessions, especially in tech, wellness, and lifestyle tools. Often, Reddit is where early adopters talk before TikTok catches on.

What makes a product “trending” in 2025?

Here are what sets trending products apart this year, especially if you’re looking to sell, not just scroll.

1. It grabs attention (without looking like everything else)

The best-performing products in 2025 stand out at a glance. Whether it’s a weirdly satisfying gadget, a bold design, or just something you haven’t seen in-store yet, it sparks curiosity. And in e-commerce, curiosity equals clicks.

2. You can’t just find it anywhere

This is key. If a product’s already available at your neighborhood Target or on every second Amazon page, it’s probably not a “trend,” it’s just saturated. The real winners are those hard-to-find gems that feel fresh, exclusive, or just slightly ahead of the curve.

3. No clear price anchor

Here’s a trick you’ll notice often: trending products don’t have obvious pricing cues. Shoppers can’t compare prices easily, which gives you more freedom to set a healthy markup. And for impulse buys, that ambiguity works in your favor.

4. Sweet spot pricing: $10–$40

There’s a reason most trending items fall within this range: it’s the impulse zone. Anything under $10 feels too cheap. Anything over $40 starts to trigger second thoughts. In between is where people click “Buy Now” without overthinking.

What does this mean for sellers?

The days of casting a wide net and hoping something sticks are done. In 2025, the smart money is on the micro-moment, not the mass market. Here’s how to move smarter, not just faster:

1. Niche down or fade out

You don’t need to be the next Amazon. You just need to serve one oddly specific audience incredibly well. For instance, “ergonomic chairs for remote workers and gamers with posture issues” instead of just “ chairs.” Micro-trends are where conversions live now.

2. Test the waters with short-form

If you’re not sure if a product will take off, run a TikTok or Instagram Reels test. You can even post it on your WhatsApp Status. One solid video can mean instant market validation. It’s the new MVP (minimum viable product), and sometimes virality beats ad spend.

3. Keep inventory light

Trends move fast, and the last thing you want is a garage full of yesterday’s hype. Go lean. Go dropshipping. Or go limited release. Either way, stay flexible so you can pivot as demand shifts.

4. Tell better stories (not just features)

People don’t just want to know what your product does. They want to know how it fits into their life and make it better. User-generated content, lo-fi testimonials, even a “TikTok made me buy it” clip scream authentic, better than any polished material in this economy.

Conclusion

Here’s what I’ve learned after chasing product trends for a while: it’s not just about what’s hot, it’s about how fast you move and how well you adapt.

Yes, trends shift. Fast. What’s blowing up on TikTok this month might be gone by next quarter. But the core values that drive consumer behavior are surprisingly stable. People still want things that save time, spark joy, feel good to use, and ideally don’t kill the planet. Lean into that.

So use the data. But don’t lose your brand soul chasing every shiny thing. Build something people remember, even if your bestseller changes every quarter.

My advice is to bookmark this list. Revisit it monthly. Watch the waves. Then act fast, but with intention. Because in 2025, agility beats trendiness. And the sellers who win aren’t the ones who go viral once, they’re the ones who know how to ride the next one before it breaks.

FAQs for trending products to sell in 2025

Should I sell high-ticket or low-cost trending products?

Both can work. Low-cost products (under $30) tend to move faster and are great for impulse buys. High-ticket products ($100+) usually require stronger branding and longer sales funnels, but can offer better margins. Choose based on your audience and budget for ads or inventory.

Where can I find reliable suppliers for trending products?

Try platforms like Alibaba, Faire, IndiaMART, or even local manufacturers in your region. Always check supplier reviews, product ratings, and shipping times. Order a sample if you can, especially for new or high-variation items. You can also rely on existing retailers in your niche for guidance. 

What’s the best way to market these trending products?

Use short-form video content (TikTok, Instagram and Facebook Reels, and YouTube Shorts) to show the product in action. Partner with micro-influencers in relevant niches. For search-driven products, consider Google Shopping ads or SEO-optimized blog content to drive organic traffic.

Are these trends sustainable or just short-term fads?

Some products ride short-lived TikTok waves, while others reflect deeper lifestyle shifts (e.g., eco-friendly goods, at-home fitness, parenting tools). Look for consistent year-over-year growth and crossover appeal in multiple countries or platforms.

Disclaimer!

This publication, review, or article (“Content”) is based on our independent evaluation and is subjective, reflecting our opinions, which may differ from others’ perspectives or experiences. We do not guarantee the accuracy or completeness of the Content and disclaim responsibility for any errors or omissions it may contain.

The information provided is not investment advice and should not be treated as such, as products or services may change after publication. By engaging with our Content, you acknowledge its subjective nature and agree not to hold us liable for any losses or damages arising from your reliance on the information provided.

Always conduct your research and consult professionals where necessary.

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