Centric Gateway’s SeerBit partners Wix to boost e-commerce in Africa

April 7, 2021
3 min read

West Africa and East Africa

SeerBit is pleased to announce it is partnering with Wix, a leading global SaaS platform to create, manage and grow an online presence, to empower and scale eCommerce businesses in Africa. SeerBit is a product of Centric Gateway – an innovative Pan-African tech solutions company enabling seamless and secure payments across East and West Africa.

This collaboration makes SeerBit a payment gateway for Wix on the African continent, processing payments in local currencies, and giving unfettered access to African businesses to build their unique online presence. This integration will further empower the continent as Sub-Saharan Africa is on track to become one of the fastest-growing payment markets in the world. Online payment in East and West Africa has an average annual increase of 17% with a population of 919 million. With this integration to the Wix platform, Centric Gateway aims to capture 60% of the online market in both regions.

Founded in 2011, Centric Gateway has serviced an array of clients, providing innovative solutions across different industries. With a core focus on the Banking sector, Centric Gateway was the first Fintech firm that implemented an Open Banking initiative for a leading Nigerian Tier-1 Bank and continues to service several Banks across the African continent. Today, Centric Gateway is a leading player with its flagship product SeerBit developing a financial ecosystem with omni-channel capabilities across the payments value chain.

Speaking on the collaboration with Wix, Omoniyi Kolade, CEO, Centric Gateway stated, "In alignment with our vision of providing innovative technology solutions tailored to bridging payment gaps, this cooperation will boost the payment services industry and increase customer satisfaction in Africa. This collaboration also allows SeerBit to be a frontline player in driving the growth of the eCommerce and online space in Africa. We are happy to do this in collaboration with Wix."

Omoniyi also reiterated on how both brands are united to make history in Africa. Also, he emphasized their commitment to cater to its valued merchants and to reinforce the brand's mantra of “Payments simplified”. He recommended new merchants to join the Wix platform in order to grow their businesses online in light of the ever-fast digitization the world is experiencing, retelling that payments will be in local currencies, eliminating the bottlenecks of having to pay in foreign currencies.

The joint effort from SeerBit and Wix represents the continuous efforts in ensuring Africans get the best experience transacting online, one that is custom-made as if the brand originated in each country.

About Centric Gateway

Centric Gateway is a leading technology-driven company focused on providing innovative solutions in Africa. Centric Gateway also provides technology integration, advisory services, payment infrastructure, and transaction processing across verticals with partners in banking, retail, telecommunications, fast-moving consumer goods (FMCGs), and small-medium enterprises (SMEs). African businesses use the company’s innovative software solutions to securely receive payments and to provide a modern, sublime payment experience. Centric Gateway is the leading technology company accelerating the growth of African companies, helping them launch new business models, and deepen customer relationships.

Centric Gateway has over the years, demonstrated consistent, strong, and profitable growth since the business was founded in 2011 and is currently present in 9 countries in East and West Africa.

The company won the best FINTECH partner of the year at the Electronic Payment Incentive Scheme Efficiency Awards, 2019 in Nigeria. In 2019, Centric gateway was the first company to drive an open banking initiative in Nigeria backed by the Central Bank of Nigeria to join the global payment trend and revolutionize the fintech space in Nigeria. For further information about Centric Gateway and SeerBit, please visit their websites.

This article is a Brand Press post. Brand Press is a paid service for brands that want to reach Techpoint Africa’s audience directly. Techpoint Africa’s editorial team doesn’t write Brand Press content. To promote your brand via Brand Press, please email business@techpoint.africa

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