Last month, Instagram announced that it is testing a new feature that allows users buy products and pay without leaving the app. We explore the feature’s implications on the Nigerian eCommerce s…
Why brick-and-mortar stores will remain a key channel for eCommerce in Nigeria
Prior to the Yudala-Konga marriage that followed the acquisition of the latter by Zinox Group, Yudala maintained the highest number of brick-and-mortar stores in the nation’s eCommerce industry. These…
What is the viability and future of eCommerce in Nigeria?
The acquisition of Konga by the Zinox Group definitely raised a lot of questions about the viability of eCommerce Nigeria. Konga down Jumia and Payporte are struggling The unprofitability of the onlin…
Poor internet penetration, Efritin’s departure and the state of Nigerian eCommmerce
Efritin exit, creates a need to question the assumption used to justify Nigeria as one of the most viable places for running an internet business.…
Why Nigerians will spend over ₦327 billion shopping online outside Nigeria in 2016
“Early evidence suggests that Nigerians are well on their way to becoming some of the biggest online shoppers in Africa.” This was the prediction in September 2012. Four years on, with the introducti…
Of funding sprees, low ROIs and massive layoffs: The future of eCommerce in Nigeria
I’m not going to bother myself with big grammar; eCommerce is simply talking about business done over the internet. And I am shocked to report that as at 2013, over 60 million Nigerians were on the in…
Why Online Marketplaces are not helping eCommerce grow in Nigeria
Nigerians are certainly warming to the idea of shopping online — especially through mobile — and this is widely expected given how suited the concept is for addressing the needs of an underserved po…
What’s happening to eCommerce in Nigeria?
Web traffic on the major eCommerce sites in Nigeria is at an all time low. Konga fell 113 places in global web ranking during the first three months of 2016. Jumia Nigeria fell by 183. Although Kaymu’…
Tackling the bane of eCommerce growth and adoption in Nigeria
eCommerce is widely considered as the buying and selling of products and services by businesses and consumers through an electronic medium, without using any paper documents. Existing and emerging org…
Doing eCommerce in Nigeria the Right Way, Killing the Monster
In 2012, Nigeria got answers to Amazon in Konga and Jumia, and these pioneers laid great precedent which paved way for the large number of eCommerce platforms. So far, so good, the eCommerce industry …
Regulating eCommerce in Nigeria
Editor’s note: This is the third in a series of Legal Advisory content created by Olaniwun Ajayi LP in partnership with Techpoint. The number of internet users has grown rapidly in the course of the l…