Startup Profile: Micserah — order locally made fashion products online

by | Sep 21, 2017

Launched on January 11, 2017, by Adekunle Adeniji, Micserah is an online marketplace for strictly made-in-Nigeria fashion products.

The fashion eCommerce store adopts the products aggregation model for its operations. Hence, different vendors are allowed to showcase their products and close sales deals on the platform.

With men, women, and children as its target audience, Micserah definitely has to offer a wide range of products to ignite the interest of users and keep them coming back. As it turns out, the online store isn’t slacking on this. Products such as wears (suits, gowns, etc), jewelleries, and many other fashion accessories are available for on the platform. Users can either sign up to purchase listed products or become vendors.

Clearly, the eCommerce platform does not intend to unseat already established brands like Payporte, Obeezi, Jumia, and likes. It, however, singles out itself by concentrating solely on locally sourced products.

You may visit the website to order some home-made fashion products.


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Grace Akinosun
Grace Akinosun

Girl … with a pen. Content Creator.


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