Startup Profile: HITHOOD — shop online anywhere in Nigeria and Ghana

by | May 26, 2017

Founded by Ijezie Emmanuel, HITHOOD is an online classifieds marketplace where users post their goods, properties and services for end users or consumers to purchase. The users can also post and advertise their various businesses.

The service, which is currently available in Nigerian and Ghana, launched on the 1st of October 2016. Since then, the platform has hosted merchandise in mobile phones and accessories, vehicles/Machines, animals and pets, housing and real estate, art and hobbies, computers and other electronic gadgets.

How it works

HITHOOD displays items in various cities in both Nigeria and Ghana. Intending users have to choose their country before browsing the platform. Once that is done, the website automatically detects user’s city/current location, through your browsing IP or geo-location, and as one would quickly find out while surfing through the site, the products and services are grouped in basic categories to optimise user experience.

While there is still room for many more players in the eCommerce space, most new entrants struggle to gain a considerable hold of the market due to the presence of the established players. Perhaps HITHOOD could just give them a run for their money.

All the same, if you are burning to try out something new, you can check out the website.

Discover new startups every weekday by 9am (WAT) | Pitch your startup here.

Ifeanyi Ndiomewese
Ifeanyi Ndiomewese

Ifeanyi is a desk reporter-turned administrator. Outside of work, I love to read and travel.

On January 22, 2022, be part of the largest gathering of innovators, startup founders, thinkers, programmers, policymakers, and investors in West Africa. Register free.

Notify of
Inline Feedbacks
View all comments

Recent News

Uber’s bet on ‘Okada’

Uber’s bet on ‘Okada’

Today on #TechpointDigest, @nifemeah discusses Uber’s launching its motorbike hailing service, UberMoto, in Ibadan.

Subscribe to Techpoint Digest!

A daily 5-minute roundup of happenings in African and global tech, sent directly to your email inbox, between 5 a.m. and 7 a.m (WAT) every week day!

Please check your email to confirm your subscription.

Subscribe to Crypto Explorer

A monthly series featuring in-depth analysis on the cryptocurrency sector in Africa

Please check your email to confirm your subscription.

Subscribe to The Experts

A bi-weekly where tech career specialists take us on their journey from newbie to expert, and how they became successful in the industry.

Please check your email to confirm your subscription.

Subscribe to Founder's Table

A monthly series, where we catch up with founders in the startup ecosystem, learn about their failures, successes and a few tricks of the trade

Please check your email to confirm your subscription.

Copy link
Powered by Social Snap