Startup Profile: Craftzone Creatives — get tutored by experts in Afro-centric art and craft

by | May 8, 2017

Craftzone Creatives is an online educative initiative that utilises videos to deliver interactive crafts education in different categories.

With an in-house video team, Craftzone Creatives engages Afro-centric expert instructors within the art and craft industry to carry out the classes remotely, thereby allowing users access through mobile devices and PCs.

Each video is layered with 3D models and magnified graphics to explain critical techniques and methods.

Advertisement

Also attached to this service is an online store where craft tools are sold. Every course/training session is available for sale on the online store. In addition to video lessons, there is a range of downloadable step-by-step craft workshops, combining photographs and instructions.

Thoughts

At a glance, the Craftzone Creatives model may not essentially be unique considering its strength plays to the side of interactive videos sessions. On the bright side, the combination of craft-works, online training and store — for self-empowerment — does look catchy. But it remains to be seen whether or not the market is sustainable for the startup.

Perhaps, this explains why it launched a pilot product to test the market, choosing the cake decorating industry as the first category. Currently, the focus is extending to several other areas like the jewellery, ankara crafts, adire, and fashion industry.

Another good thing about the platform is that the sessions are of craftworks that promote the African culture and tradition. So, overall, it’s a good one for Craftzone Creatives.

Craftzone Creatives is a team of 5 co-founders comprising of Mayowa Adeoti (Founder), Daniel Adeoti, Niyi Moluga, Tope Adeniji and Stephen Oladeji.

To learn more about Craftzone Creatives, you can visit their website.

Photo Credit: Kano Dye Pits by A’Maize Africa


Discover new startups every weekday by 9am (WAT) | Pitch your startup here.

Advertisement

Ifeanyi Ndiomewese
Ifeanyi Ndiomewese

Ifeanyi is a desk reporter-turned administrator. Outside of work, I love to read and travel.

On January 22, 2022, be part of the largest gathering of innovators, startup founders, thinkers, programmers, policymakers, and investors in West Africa. Register free.

Subscribe
Notify of
guest
0 Comments
Inline Feedbacks
View all comments

Recent News

Subscribe to Techpoint Digest!

A daily 5-minute roundup of happenings in African and global tech, sent directly to your email inbox, between 5 a.m. and 7 a.m (WAT) every week day!

Please check your email to confirm your subscription.

Subscribe to Crypto Explorer

A monthly series featuring in-depth analysis on the cryptocurrency sector in Africa

Please check your email to confirm your subscription.

Subscribe to The Experts

A bi-weekly where tech career specialists take us on their journey from newbie to expert, and how they became successful in the industry.

Please check your email to confirm your subscription.

Subscribe to Founder's Table

A monthly series, where we catch up with founders in the startup ecosystem, learn about their failures, successes and a few tricks of the trade

Please check your email to confirm your subscription.

Copy link
Powered by Social Snap