Nigerian creative ingenuity at its finest with these 3 startups

by | Feb 7, 2017

Nigerian entrepreneurs lately have been making a tremendous effort to put Nigeria on the global map and their creativity knows no bound. However, if you’ve ever had to doubt the creative ingenuity of Nigerian entrepreneurs, you should check out these 3 startups.

Myshayo

A simple view of Myshayo’s homepage gives away its value proposition.

Founded by Kola Ajayi to provide an alternative way to shopping liquor offline, Myshayo.com is an online liquor store, with an extensive selection of liquors and spirits ranging no less than 600 in number (Cognac, champagne, vodka, whisky, tequila, rum, Gin, brandy etc).

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Also serving as an online repository for all kinds of liquor, customers can simply browse through the platform, order and make payment online and have their orders conveniently delivered to their doorstep.

However, one of the biggest challenges of most startups doing eCommerce is logistics. Seeing that Myshayo claims to obtains its stock from reliable authorised distributors in wholesale while also selling in cartons “only”, it does raise the question of how the startup manages to solve the issue of logistics; particularly warehousing. This leaves enough to suggest that Myshayo runs an offline store alongside the online platform.

Regardless, its effort to keep up with logistics is surely commendable. So far, delivery is still limited to within Lagos and Abuja at a flat rate of ₦1,000.

Xetabytes

There is no denying the fact that cloud-based storage is scalable, accessible, manageable and even more distributable, than traditional storage infrastructure. However, it is not without its challenges and key among them is what Adagunodo Ahmed and Adagunodo Oluremi are addressing with Xetabytes.

As a cloud storage service, Xetabytes is aiming to give developers easy access to cloud storage and, more importantly allow them to only pay for what they use. Also, with careful consideration towards providing users with enough storage space, Xetabytes promises clients unlimited cloud storage for scaling their platform via Application Program Interface (API) calls.

Cloud-based computing comes with the need for unlimited bandwidth support which is often precipitated by unlimited uploads and downloads by users. As such many IT customers rely on several international platforms to get these services. But by allowing users to pay in Naira, the founders may just be well prepared for the competition.

Evidently, with the fall in the value of Naira, businesses would rather prefer to transact in Naira. Xetabytes claims its pricing is just ₦4/GB monthly and it runs on AES 256-bit encryption, ensuring maximum security on data encryption.

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SocialTailer

Millions of people engage with the online space on a daily basis. Rising from Abuja to take advantage of this great audience transacting online is Social Tailer. While it is essential for businesses to have a strong online presence in order to reach out to their targeted customers, it can also be quite expensive.

As an online platform that ensures marketers earn, save and track money spent when targeting customers on social media, search, email and SMS spaces, SocialTailer boasts of being effective and affordable.

With businesses increasingly seeking greater online presence, SocialTailer is set to collaborate with clients in further deploying sales automating ad campaigns; and providing in-depth and timely reports on all campaign activities.

Customers of SocialTailer includes individuals, entrepreneurs, professionals, business owners and consultants, agencies and corporations. The startup is co-owned by Philip and Ruth Otuonye.

Photo Credit: Kano Dye Pits by A’Maize Africa

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Ifeanyi is a desk reporter-turned administrator. Outside of work, I love to read and travel.


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