Intel unveils “My Digital Journey” to bridge technology-gender gap for women

by | Jan 28, 2016

Intel Corporation yesterday launched an online based learning platform called “My Digital Journey” for women and girls. The online learning platform was launched under the Intel She Will Connect  program.

Intel She Will Connect is a program which aims to bridge the technology-gender gap and teach young women how to leverage the internet and technology to pursue their goals. It was introduced as a result of web based findings that there are more male users with access to the internet than female, and the deficit is more wide in Sub-Saharan countries.

My Digital Journey is a web-based application with a gaming structure where women are empowered to learn individually or in a facilitated environment, and with the support of a peer network. It uses situations that the women can relate with in the form of challenges and gives them the opportunity to practice finding solutions to those problems  before advancing to another level.

Speaking at the program’s launch in Nairobi, Kenya, Intel Corporation’s Vice President, Director of Corporate Affairs, and President Intel Foundation Ms. Rosalind Hudnell said:

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“My Digital Journey provides an opportunity for women and girls in Kenya, Nigeria & South Africa to learn about the internet and benefit from the wealth of information available that will contribute towards achieving their goals and provide access to opportunities.”Intel Corporation has launched an online learning platform, “My Digital Journey”, aimed at providing an opportunity for women to learn, connect and share online.

Speaking also at the launch, UN Women Deputy Regional Director for Eastern and Southern Africa, Simone ellis Oluoch-Olunya, noted that Unlocking gender equality will unlock the growth potential of the continent.

“Grounded in the vision of equality, UN Women believes that technology can be a game-changer for women and girls. Enhancing women’s economic empowerment is one of the five priority areas of UN Women’s work, therefore this initiative is one of many UN Women is undertaking to advance women’s economic empowerment and support women, particularly from a technology perspective,’’

Learners on My Digital Journey will receive a digital completion certificate after successfully completing three quests.  Each quest comprises 3-6 missions.  The first mission may take a learner 15-45 minutes depending on reading speed and the thought put into responding to challenges.

The program has been rolled out in sub-Saharan Africa, where the technology-gender gap is the greatest, with initial pilots in Kenya, Nigeria, and South Africa.

Victor Ekwealor
Victor Ekwealor

tech. media. startups. africa. vc | Twitter: @victor_ekwealor

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