MTN Just Slashed Call Rates By Half. But There Are Conditions

by | Feb 25, 2015

MTN today announced the rebooting of the TruTalk prepaid tariff plan. The new TruTalk plan includes cheaper base call rates, across all networks, and the return of “Family and Friends”. If you remember very well, the old MTN Family and Friends allowed subscribers to call 10 preselected MTN numbers at special call rates.

With the new TruTalk plan subscribers can now call 11 preselected family and friends – “The First 11” – at 11 kobo/sec, right from the first minute. What’s more, calls to any number (MTN or not) outside the “First 11” are charged at 20 kobo/sec, MTN-to-MTN and 26 kobo/sec off-net, on the TruTalk plan.

For all the talk about Telco 2.0, this move by MTN is proof that voice still matters as much as data for Nigerians. As MTN GM Corporate Affairs, Funmi Onajide, appropriately attests:

Advertisement

Whilst it is true that this industry is gradually moving to Telco 2.0 – the focus on data and digital services – we also realise that there is a need to make it easier for people to talk, because we Nigerians like to talk. So although at the moment, data is the crown-prince, voice remains king.

But a couple of questions come to mind. What does MTN stand to gain by offering this plan? Are there limitations to adding contacts on your list? The old Family and Friends also let you swap favourite numbers on your full list, but at a rate of N50 swap. Does the same apply on the new TruTalk plan?

Well, according to the MTN website, you will be charged N50 if you attempt to delete and replace anyone on your first 11. It also clearly states that you’re only allowed to add a combination of 8 MTN numbers and 3 other numbers or all 11 MTN numbers. I tried it out myself, adding over 3 non-MTN numbers and this is what I got:

I guess that answers it; no you can’t add more than 3 non-MTN numbers of MTN TruTalk.

Nevertheless, things are looking good for the average subscriber, who will most likely not pass off an opportunity to call 11 frequently-called numbers — even if only on the MTN network — at cut-throat rates.  One can expect the other telcos to try and follow suite with competitive tariff plans. In the end, customers win.

Múyìwá Mátùlúkò
Múyìwá Mátùlúkò

Chief Servant. I bully myself because I make me do what I put my mind to.

Advertisement

On January 22, 2022, be part of the largest gathering of innovators, startup founders, thinkers, programmers, policymakers, and investors in West Africa. Register free.

Subscribe
Notify of
guest
0 Comments
Inline Feedbacks
View all comments

Recent News

Subscribe to Techpoint Digest!

A daily 5-minute roundup of happenings in African and global tech, sent directly to your email inbox, between 5 a.m. and 7 a.m (WAT) every week day!

Please check your email to confirm your subscription.

Subscribe to Crypto Explorer

A monthly series featuring in-depth analysis on the cryptocurrency sector in Africa

Please check your email to confirm your subscription.

Subscribe to The Experts

A bi-weekly where tech career specialists take us on their journey from newbie to expert, and how they became successful in the industry.

Please check your email to confirm your subscription.

Subscribe to Founder's Table

A monthly series, where we catch up with founders in the startup ecosystem, learn about their failures, successes and a few tricks of the trade

Please check your email to confirm your subscription.

Copy link
Powered by Social Snap