Digital entertainment is Africa’s next disruption

February 15, 2018
2 min read

Ngozi Madueke-Dozie, General Manager of iflix West Africa will be joining a panel of industry-leaders on a webinar hosted by the Mobile Ecosystem Forum (MEF), a global trade body addressing issues pertaining to the broadening mobile environment.

The webinar, dubbed The Future of Digital Entertainment in Africa, will take place on the 15th of February at 17:00 WAT. The forum will discuss video streaming, social media and the rise of the African entertainment ecosystem in driving exciting new business models across the continent, leapfrogging Western markets.

The panel, consisting of other key influencers - Antos Stella (Content Connect Africa), Peter Verkade (Unitel), Thabiet Allie (Music, Tencent Africa) and MEF’s Tim Green will discuss a variety of interesting topics including:

●     Building new revenue streams across the mobile ecosystem

●     The opportunities through VOD/streaming, local content, mobile payments/wallets/direct carrier billing

●     What can Africa learn from the rest of the world and what can the rest of the world learn from Africa?

●     The challenges - Cost of data, regulation, disposable income & access to content-ready devices

Localisation in Africa - the iflix Strategy

As a global company, iflix has access to top notch technology and a global success story that cannot be matched. What makes iflix continue to win in its local markets however, is its ability to infuse the right amount of local flavor into its marketing, content and product to suit the tastes of each market.

People should have the freedom to "play" in whatever language or pace that they choose to. iflix is a company that thinks global but acts local. Goodbye standardization, hello iflix!

Take part in the webinar by registering here.

About iflix

iflix is the world’s leading entertainment service for emerging markets, offering users unlimited access to thousands of TV shows, movies and more. With a vast selection of everyone’s favourite comedies, drama, K-drama, Turkish drama, Bollywood, Nollywood, cartoons, movies, live sports and more from Hollywood, The UK, Asia, The Middle East and Africa, iflix places the entertainment people want at their fingertips to either stream or download. For one low monthly fee, iflix subscribers can watch on their mobile phone, laptop, tablet or TV, wherever, whenever.

Let’s play

iflix is currently available to consumers in Malaysia, Indonesia, the Philippines, Thailand, Brunei, Sri Lanka, Pakistan, Myanmar, Vietnam, the Maldives, Kuwait, Bahrain, Saudi Arabia, Jordan, Iraq, Lebanon, Egypt, Sudan and Cambodia, Nigeria, Kenya, Ghana, Nepal, Zimbabwe and Bangladesh.

For media enquiries, please contact:

Kathryn Mechie
Regional PR & Communications Manager
(+27) 0711382253


This article is a Brand Press post. Brand Press is a paid service for brands that want to reach Techpoint Africa’s audience directly. Techpoint Africa’s editorial team doesn’t write Brand Press content. To promote your brand via Brand Press, please email

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