It's the era of globalization, urbanization and parenting is becoming less of the conventional way.
And like other sector, there are Nigerian startups trying to address this challenging and important part of every parents, especially the new and potential ones.
Let's look at some of the Nigerian players that are helping with parenting.
SaferMom is riding on the power of mobile technologies to reach out to the undeserved communities, by providing vital health information towards saving mothers and newborns. And one unique model about SaferMom's approach is the provision of information in local languages, and in the form of SMS and voice.
For SaferMom, it's about being with the mothers from pregnancy, all through breastfeeding, immunization, not taking out every parenting tips.
Mamalette is a community for mothers and mothers to-be, Mamalette is keen giving an helping hands in parenting. And resources on the platform is not limited to parenting, the startup also consider those looking out for health, fitness, family health, love and sex tips.
With a mission to bridging the gap between parent and their kids, Mytoddlr has career women as its target. And the promise of the startup to mother is a mobile and collaborative solution which also comes with a real time updates about their kids all day long.
Crèche and pre-schools would have the Mytoddlr deployed, and this ensures that parents can track their child’s development, daily activities as well as security.
With the above startup, the challenges of motherhood and parenting are being made so much easier to handle.